Do a deep dive on this competitor.

Competitor: {{competitor}}
What they do: {{their_offering}}
My business: {{my_business}}

Return:
1. Their positioning and ICP — in their own words and in plain English
2. Their pricing model and what it tells us about their strategy
3. Strongest 3 things they're doing well
4. Weakest 3 things — gaps I could exploit
5. How they likely acquire customers (channels, content, partnerships)
6. What they're probably building next based on hints (job posts, marketing shifts)
7. The one thing I should steal from them
8. The one thing I should NOT do the way they do